Four flexible CRMs for growing companies
Today I’m going to look at the pros and cons of four CRMs that are used by small-but-ambitious businesses.
We’ll take a look at whether they can still work well for when the business starts to grow. It can be time-consuming to migrate data, processes and staff onto a new CRM – many businesses I work with start out on a simple low cost CRM and then feel they need to move to a bigger brand name once they start scaling up their operations.
Here we’ll take a look at four CRMs typically used by the SMB market and whether they are likely to continue being effective as you grow.
How far can these CRMs scale?
All of these systems have a healthy degree of flexibility built into them, but how far will that take you?
- PipelineDeals – with the new customer engagement tool there are enough features that it should be considered as your CRM as you scale up.
- Hubspot – The paid versions will support you as you scale although it can be difficult tracking very large enterprise clients using this CRM.
- Pipedrive – Exceptional sales tool so as long as this is your primary role for the CRM it can scale with you. If you need it to start delivering management information beyond sales take a closer look to see if it can support you.
- Agile – A well-built CRM although limited customization at present so if your needs are very specialized take a look to check it can support you.
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