




HubSpot CRM is a free, cloud-based CRM package developed for companies who either use or are planning to use inbound marketing techniques. It is suitable for small to medium-sized businesses with established or growing digital presence.
HubSpot CRM emphasizes ease of installation and intuitive interface. Inbound marketing is the central theme of HubSpot and so integration with the other HubSpot packages (Marketing and Sales) is a major feature of the CRM software. HubSpot will also integrate with Google Apps and Microsoft Outlook to automate administrative and documentation tasks.
One of HubSpot CRM’s major selling points is that its core features are free for an unlimited number of users and storage space. Interaction tracking, activity logging, and a pipeline dashboard are all included in this as does integration with the HubSpot Sales packages. Professional package features like sales automation and prospecting tools can be bolted on for a fee.
HubSpot is a web-based CRM and so can be accessed via any device with an internet browser installed. Native Android and iOS mobile apps are available.
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